NFT

Go-to-Market

KOL

Bearish

Bearish

Overview

Overview

01

Bearish partnered with ITK to execute a rapid go-to-market strategy focused on positioning, visibility, and community growth ahead of launch on Abstract.

ITK led a coordinated distribution strategy across influencers, community activations, and ecosystem collaborations, driving strong organic demand and establishing Bearish as a leading NFT project on Abstract.

Our Engagement

Our Engagement

02

KOL amplification & alpha calls

Activated 26 high-alignment KOL posts alongside 140+ Discord alpha calls, combining influencer reach with direct community interaction to scale awareness, reinforce credibility, and drive sustained engagement.

KOL amplification & alpha calls

Activated 26 high-alignment KOL posts alongside 140+ Discord alpha calls, combining influencer reach with direct community interaction to scale awareness, reinforce credibility, and drive sustained engagement.

KOL amplification & alpha calls

Activated 26 high-alignment KOL posts alongside 140+ Discord alpha calls, combining influencer reach with direct community interaction to scale awareness, reinforce credibility, and drive sustained engagement.

Go-to-market execution & advisory

Led overall GTM execution and strategic advisory, ensuring alignment across narrative, distribution, and timing to maximise impact during a compressed launch window.

Go-to-market execution & advisory

Led overall GTM execution and strategic advisory, ensuring alignment across narrative, distribution, and timing to maximise impact during a compressed launch window.

Go-to-market execution & advisory

Led overall GTM execution and strategic advisory, ensuring alignment across narrative, distribution, and timing to maximise impact during a compressed launch window.

Large-scale community distribution engine

Activated 350+ high-quality, aligned NFT communities to place Cores directly in front of engaged holders, extending reach beyond Sugartown’s existing audience.

Large-scale community distribution engine

Activated 350+ high-quality, aligned NFT communities to place Cores directly in front of engaged holders, extending reach beyond Sugartown’s existing audience.

Large-scale community distribution engine

Activated 350+ high-quality, aligned NFT communities to place Cores directly in front of engaged holders, extending reach beyond Sugartown’s existing audience.

Coverage

Coverage

03

Key Results

Key Results

Funding Raised

$500k+

X Followers

33k → 74k

In 3 weeks

Impressions

2M+

KOL Posts

172

Services Provided

Services Provided

Go-to-market

Go-to-market

Collaborations

Collaborations

Advisory

Advisory

KOLs

KOLs

Narrative Refinement

Narrative Refinement

Launch Strategy

Launch Strategy

Build Like This?

Build Like This?

Need similar growth strategies for your project? Let's discuss your requirements.

Need similar growth strategies for your project? Let's discuss your requirements.

Let’s Build Something Together

Schedule a free strategy call and discover how we can drive your project forward.

itk.digital