- NFT
- Go-to-Market
- KOL
Bearish
Overview
Bearish partnered with ITK to execute a rapid go-to-market strategy focused on positioning, visibility, and community growth ahead of launch on Abstract.
ITK led a coordinated distribution strategy across influencers, community activations, and ecosystem collaborations, driving strong organic demand and establishing Bearish as a leading NFT project on Abstract.
Our Engagement
KOL amplification & alpha calls
Activated 26 high-alignment KOL posts alongside 140+ Discord alpha calls, combining influencer reach with direct community interaction to scale awareness, reinforce credibility, and drive sustained engagement.
Go-to-market execution & advisory
Led overall GTM execution and strategic advisory, ensuring alignment across narrative, distribution, and timing to maximise impact during a compressed launch window.
Large-scale community distribution engine
Activated 350+ high-quality, aligned NFT communities to place Cores directly in front of engaged holders, extending reach beyond Sugartown’s existing audience.
Coverage
Explore Other Case Studies
View All
SolanaFunded
- Go-to-Market
- KOL
- Community
Full go-to-market for SolanaFunded, the first memecoin prop firm, taking it from zero to $1M MRR in its first month.
Scallop | E Money
- Token Launch
- KOL
KOL campaign supporting Scallop's pre and post-TGE awareness across key Asian Web3 markets.
Titan Exchange
- Launch
- KOL
KOL campaign and Discord alpha calls supporting the testnet launch of Titan Exchange, a private perps exchange on Canton Network, driving 150K+ waitlist sign-ups.
Treehouse Finance
- Token Launch
- KOL
KOL campaign amplifying Treehouse’s TGE as they got listings on Coinbase, Upbit, and Binance. Focused on high-quality KOLs to drive awareness and engagement.
Let’s Build Something Together
Schedule a free strategy call and discover how we can drive your project forward.