- Launch
- KOL
Titan Exchange
Overview
Titan Exchange is a perpetuals exchange built on Canton Network, combining CEX-speed execution with on-chain settlement and privacy by default. Ahead of its testnet launch, Titan engaged ITK to build awareness and grow its waitlist.
ITK ran a KOL campaign around the testnet launch with 14 posts from KOLs whose audiences are active perps traders and on-chain users, focused on Titan’s private perpetual trading, where positions, entries and liquidation levels aren’t visible to the wider market. KOLs also amplified Titan’s official testnet announcement, pushing it well beyond Titan’s own following.
Alongside the KOL posts, ITK placed alpha calls in Discord communities filled with active traders, the users most likely to sign up for a private perps exchange, giving Titan wide distribution across trading communities. Across the testnet launch campaign, Titan reached 1.6M+ impressions and 150K+ waitlist sign-ups.
Our Engagement
Targeted KOL selection
Selected KOLs with audiences of active perps traders and on-chain users, optimising for relevance and engagement.
Narrative & messaging
Focused content on Titan’s core differentiator, private perpetual trading, where positions, entries and liquidation levels aren’t visible to the whole market.
Announcement amplification
Coordinated KOLs to amplify Titan’s official testnet announcement, pushing it well beyond Titan’s own following.
Discord alpha calls
Placed alpha calls in Discord communities filled with active traders, giving Titan wide distribution among the users most likely to join its waitlist.
Coverage
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